Decus Communications (Decus: latin – honesty, integrity, grace) was born out of the frustration we heard about and experienced in working with public relations and marketing agencies – too much overhead, nonsensical billing and 50-thousand-foot advice that didn’t include actually doing the work. If there's one thing we've heard time and time again, it's the frustration with agencies who forgot what it was like to get their hands dirty. Frankly, you need someone working for you with adult sensibilities and a childlike enthusiasm.
Decus Communications prides itself in its ability to bring clients an integrated, strategic communications approach involving marketing, public, media, research, polling and political consulting. We also work with an overriding sense of your sales and business development needs. If you’re not growing or developing new contacts, prospects and customer bases – we know we’re not helping you.
At Decus we believe in;
Offering value without making you pay for our building, our excess of personnel to make us look “bigger,” our recreational room, pool tables, fancy digs, expense accounts and martini bar. (Okay, we don’t really have any of those, but we know agencies who build it into their hourly “fees.”). We also won’t be wining and dining you, because well – believe it or not, we don’t have the time – we’re too busy working.
We do the work with the goal of getting results that you can see. Most of the agencies we've hired and worked for in the past (yes, many of us came out of the corporate world or worked for agencies) seemed to bill their clients like a taxi cab stuck in traffic. The meter keeps running, but you're not going anywhere. Decus is adept at letting you know what we're doing to get you to your business' or non-profit's destination.
To make all this work, Decus employs professionals with on-the-ground experience. Our people have spent years in the media and marketing trenches, working in management, journalistic and promotions roles in radio, print and television and Fortune 500 companies. We’ve been on the other side and know what the media is looking for and we work to shape the messages that not only make sense on paper, but actually get seen by more than the people writing the press releases.
We also have experience in the boardroom and know the pressures you face every day with customers, investors and shareholders. In short – our people have not jumped from agency to agency, but have real world experience that adds to the expertise your company already possesses.
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Convoy of Hope Selects Decus to Manage National Media During Haiti Relief Efforts Convoy of Hope, a 501(c)3 nonprofit organization based in Springfield, MO which feeds the hungry and provides pure drinking water to people in need across the United States and around the world, has chosen Decus Strategic Communications to manage its national media relations during its Haiti relief efforts. |
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Social Networking and Lawyers: Who Has the Time? By Mark Gilman If you use the phrases “rush to judgment,” “jump on the bandwagon” and the always popular “dive in head first,” you certainly wouldn’t be discussing anything remotely related to legal marketing or the practice of law in general. So why is it that you would expect everyone at the firm to launch into social networking without hesitation?
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November 26, 2009 Detroiters renew a spirit to prevail in tough times Laura Berman/Detroit News Every day Mark Gilman gets the call. An acquaintance has a friend. The friend needs a job. What stuns Gilman, the president of a Clarkston communications company, is the regularity of the calls and the certainty that the help being sought is never for the caller, always for a friend or a cousin or a friend of a friend. It is, he insists, an entirely local phenomenon. |
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